en
news
news

Zhongzhi Group's Gumaite brand has been selected as a demonstration project for brand strength and independent brand selection

21 Feb, 2025 5:48pm

Zhongzhi Group's Gumaite brand has been selected as a demonstration project for brand strength and independent brand selection
We warmly celebrate Anhui Zhongzhi Soil Research Institute Group Co., Ltd. becoming a preferred member unit in the selenium rich food industry, and Zhongzhi Group's Gumaite brand being selected as a demonstration project for brand strength and independent brand selection.


The Brand Strong Country · Independent Brand Selection Demonstration Project (referred to as the Brand Strong Country Demonstration Project) is initiated to implement the national strategy of "Brand Strong Country", promote the influence of brand credit construction, enhance the international competitiveness of Chinese enterprises, and help Chinese brands go global.


The project is jointly hosted by Zhonghongwang (National Economic Window) under the supervision of the National Development and Reform Commission and the "Market News Network Edition" under the People's Daily, and jointly organized by the China International Brand Strategy Research Center and the "Brand Discovery" column group. Through measures such as brand building and dissemination, scientific and technological innovation platform construction, public opinion monitoring and brand evaluation, expert think tank guidance, assistance in the entire industry chain docking and targeted policy assistance, it aims to create a professional, national, and international independent brand demonstration and promotion platform for building China's "brand power" image.


Zhongzhi Group will hold high the banner of brand leadership, leverage the industry demonstration role of shortlisted brands, further enhance brand awareness and influence, and improve the trust of enterprises and consumers.